Ideas | Meridian Agency

Why We Rebranded

After five years in business, our agency just completely reinvented its brand identity. Why? Glad you asked!

The short of it is: we had outgrown our original one, ONA. Kind of like how lobsters have to shed their old shells to keep growing bigger and better. We've molted (that's changing their hard exoskeleton, for all you non-marine biologists out there) into our next phase: Meridian.

But this rebrand is much more than just a new name and look. It’s a chance to really hone in on our unique value proposition, connect with like-minded ocean advocates, and make sure those who need us can easily find us.

2024 Ocean Comms Trends

At Meridian, we practically breathe ocean communications. It's what we do all day, every day, which means we're good at identifying trends in the space.

Should You Hire An Agency?

Five reasons why partnering with a specialized agency can be a game-changer for your ocean-related work (and one reason why it might not.)

We Are Hiring

Meridian is expanding and currently looking for three exceptional professionals to join our crew in a part-time capacity. All roles listed below are fully remote and require professional English fluency.

12 Key Takeaways from the Latest UN Ocean Report

The recently released UN State of the Ocean Report 2024 provides critical insights into the current health of our oceans.Here are 12 key takeaways that everyone should know.

The Importance of Communicating Lesser-Known Ocean Issues

We believe in the power of proactive communication, especially when it comes to lesser-known ocean threats that could have equally devastating impacts on our blue planet.

Disaster Fatigue: Why We Tune Out Bad Ocean News and How to Avoid It

In today's media-saturated world, ocean conservationists face a unique challenge: keeping audiences engaged with long-term marine issues in a sea of constant crises. At Meridian, we've identified a critical phenomenon that affects public engagement and campaign effectiveness in ocean conservation - what we call "ocean conservation fatigue."